In this year's new edition of the VATM Yearbook, around 50 articles focus on the future competitive model for digital infrastructure and a reliable, future-proof framework for market participants. As a long-standing member of the German Association of Telecommunications and Value-Added Service Providers (VATM), we are delighted to be represented again this year with a guest article by our telecommunications expert Dr Lutz Reingen.
In the VATM Yearbook 2024, industry experts from the member companies provide 120 pages of compact and up-to-date information on all topics that move the market.
Subscription models: the trend from owning to using
In this year's article, Lutz Reingen, Director Sales & Client Management, addresses the trend towards subscription models, which are on the rise in both the consumer and business world and reflect the trend from ownership to use. Whether regular food deliveries, subscription contracts for coffee machines or complex software-as-a-service solutions for companies: Subscriptions offer advantages for users and providers.
And the integration of the debtor journey into the subscription journey can also offer opportunities for debt collection service providers in particular. You can find the full article here: Jahrbuch-2024-Web.pdf (vatm.de) (p. 82 - german only).
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coeo Inkasso GmbH
Sarah Lehmann
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Phone.: +49 2133 2463-0
presse@coeo-inkasso.de